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Photo taken by David Hill.

Let’s Help Send “Maya’s Mind” to D.C.

“Maya’s Mind” is going to the Smithsonian.
This is a very big deal! How many Reno artists have had their work featured in a major exhibit at the world’s largest museum? And so, I must congratulate Mischell “Phoenix” Riley for tirelessly pouring her heart and soul into sculpting this 24-feet-tall monument of Maya Angelou.
It debuted at the Black Rock Desert for Burning Man 2017, and now the 6,000-pound, acid-stained concrete bust will be on exhibit outside of the Renwick Gallery building from March 30 to Jan. 21, 2019 for “No Spectators: The Art of Burning Man.”
As I write this blog on the final day of Black History Month, I can’t help but recollect the significance of having this bust at the weeklong festival and the impact I felt seeing it every day. Also, one of my most memorable, and tearful, Burning moments last year was with Phoenix. More on that in a moment.
Several articles have been written about the scarcity of black people that attend the event. According to 2016 census figures, only 1 percent of the approximate 70,000 people who enjoyed all the fun and art were black. (That’s a measly 700 people. Let’s add Maya and make that 701!) And there are even fewer black artists who take their artwork to this spectacular art event, let alone get paid to have it out there. Although she isn’t African American, I was thrilled that Phoenix decided to sculpt this great African American author and poet.
Phoenix said she chose Angelou because of the author’s story of triumph over pain and struggle. Angelou was sexually assaulted as a child by a family member and as a result, spent years as a mute. It is a pain and reaction to it that Phoenix said she related to.
“I used my art to grow out of that and escape,” she said.
Which brings me to my memorable Burning Man moment of 2017.
I’ve had the pleasure of being part of a three-person team that gives the Meet the Artist Tour, which is aired live on Burning Man’s radio station at Black Rock City. I enjoy bragging about all the Reno art and artists that show their work at Burning Man, so I asked Phoenix to talk on-air about her sculpture and read her favorite poem by Ms. Angelou.
I didn’t realize it but Phoenix has a severe reading disability. But in true Angelou fashion, she mustered up the courage and agreed to read “Still I Rise” if I would help her. So, we alternated reading stanzas and I assisted with challenging words. And together we read the last three lines – I rise. I rise. I rise. Listen here to our on-the-playa interview.
For Phoenix, Maya Angelou is an inspiration because of how she rose to become a powerful and successful woman.
“She is a pillar of strength,” Phoenix said in her Hatchfund video. “She is my life. It is an honor to work on her. I want that strength to show through in this monument.”
Not only is it a powerful sculpture but Phoenix also has shown us just how strong she is.
Maya’s Mind will be on the grounds of this magnificent museum in Washington, D.C. for all to see. But Phoenix still needs to raise some money to transport and install it. The Smithsonian gave her $18000 but the total budget is $26,000. To date, she’s raised a little more than half. Let’s show Phoenix, and the Smithsonian, just how proud we are of her ability to rise above her personal struggles and become such a successful Reno artist by donating to her Hatchfund.

 

Geralda Miller, Art Spot Reno Curator

Public Art: Time-Place-Meaning

It’s no secret that I enjoy going to Burning Man. If the Black Rock Desert dries in time, this will be my tenth consecutive year attending the event. It was the large-scale art installations that were so alluring that I looked forward to returning each year, and still do. I’m awestruck by the massive sculptures – some shooting fire, others are intricately lit and dance with LED light patterns. It’s a playground of spectacular art installations that allow the 70,000 people who attend the weeklong event to become physically or emotionally engaged. While taking a group last week on a tour of Reno’s downtown public art, I commented that I believed Burning Man was a good example of how public art should be. Her response was – is it public art if you must buy a ticket to see it.

I love it when I’m challenged to think critically about something. Right now, I’m trying to understand public art and its meaning. My personal examination began last month after attending a Passover dinner where this was the topic of conversation while enjoying dessert. Our dinner was right after Reno City Council decided to temporarily place the Space Whale sculpture, which is a life-size, stain glass humpback whale and calf that was first seen last year at Burning Man, at City Plaza. The decision caused lots of chatter. I’ve heard and read pros and cons. Many asked why is the city using their money for this instead of using that money for something like repairing potholes. Reno Gazette-Journal newsman Mark Robison wrote a great article that explains that a small portion of room tax must go to public art. Whoever the person was that came up with the idea of using part of the tax money from tourists for the city’s public art, I applaud you! Others complained that Reno has too much Burning Man art. And to those people I suggest you come on one of our downtown public art tours we give and see the variety of public art that’s here. For a city our size, the collection is quite impressive. But back to Passover dessert.

I sat at the table across from Paul Baker Prindle, Director of Galleries at the University of Nevada, Reno. While enjoying my first blackberries of the season, Paul said he’d like to see more public art in Reno instead of outside art. Wait…what? I’d never heard this distinction before and now needed to understand the difference. It’s one with which I’m still trying to grasp. Public art engages the viewer whereas outside art is there simply to look at. Does this mean there has to be physical engagement or a visceral reaction for it truly to be considered public art? I’m reminded of a talk Paul hosted four years ago on public art. Women from Daily Tous Les Jours, a French Canadian design group, spoke about their installation in Montreal called 21 Swings. Twenty-one swings hung in Montreal’s entertainment district. When people would swing, instrumental sounds filled the air. As more people would swing, melodies and harmonies formed. It is described on their website as “an exercise in musical cooperation…thus stimulating a sense of community and ownership of space.” OK, now I’m having a lightbulb moment! Perhaps that’s the true meaning of public art — that which stimulates a sense of community and ownership of space.

I was awakened at that Passover dinner. I think my exploration and understanding of what is public art has only just begun. Paul is sharing books and articles with me on the topic and I now have plenty of reading material. It is with this acute lens that I will walk the Reno streets, examining our art collection. Does Reno’s public art stimulate a sense of community and ownership? Does it express our community values, heighten our awareness or challenge our assumptions? As you can tell, at this point I’ve still got more questions than answers on the topic. (I welcome your thoughtful comments.) What I do know for sure is that the quality of any artwork we have on display in our city must always be of the highest quality. And that doesn’t mean it has to be high art.

The Association for Public Art says: Public art is a reflection of how we see the world – the artist’s response to our time and place combined with our own sense of who we are.” Who are we, Reno? It’s obvious we’re becoming an arts hub and we’re the gateway to Burning Man and temporarily displaying some of its art. Now, let’s bring art like the 21 Swings here and develop a strong sense of play and community.

 

Geralda Miller, Curator

See It or Not: Art is Transforming Reno

I spent most of today getting a maker space ready for the big Gateway party tomorrow night. It’s been a non-stop week with meetings, art receptions and attending to a sick dog at home; and I wasn’t very excited about trying to transform a warehouse into a presentable party venue. But with the help of some super volunteers all pitching in, I gradually altered my mindset. By this afternoon, I looked around and was quite pleased with the day’s makeover. My personal shift has me pondering the concept of transformation – from attitudes, to structures, to place.

The Gateway Project is a group of nonprofits, community businesses and volunteers who are raising funds to bring Burning Man sculptures to Reno. This rag-tag group (I can say that since I’m one of them.) is part of Reno’s transformation. Last October, we held our inaugural event and raised money to bring Gary Gunderson’s “Pentamonium” to the Lear Theater grounds. Drive by that corner on any given day and you’ll likely see someone inspecting this interesting apparatus. And if you’re lucky, you’ll hear people playing the carillon with its harmonious bells. This year, the group is helping raise money to bring a Playa Park, containing three or four sculptures, to the Lear property. The park is the brainchild of Maria Partridge, an artist and the Artist Advocate for Burning Man. Partridge was awarded a $4,000 Global Arts Grant for her idea and this year’s reception and party is to help raise the rest of the funds needed to bring the sculptures to Reno. And while the beautiful, historical building remains shuttered, the grounds have come alive – transformed into a creative space.

And speaking of creative spaces, this year’s event is being held at Artech, a 61,000 square-foot warehouse in west Reno where artists are learning to be creative entrepreneurs. “We believe in the transformative power of creativity,” the website explains. It makes perfect sense to have this party at a facility that is practicing Burning Man’s ethos and contributing to Reno’s transformation.

If you were to stand at the Ralston Avenue/Riverside Drive junction for the next year with your eyes wide open, you would see the area’s creative metamorphosis. Not only will there be a Playa Park, but across the street will be a sculpture garden comprised of temporary artwork that was funded by the Rotary Club of Reno. And because all the art is temporary, the area will be dynamic.

I believe this neighborhood is going to be the catalyst for positive change in downtown Reno. This art is going to shape the physical and social character of this area. Situated right on the Truckee River, more visitors and local residents – families, couples on date nights, even exercisers – will stroll this district, explore, and in some way be positively impacted.

Not that I’m comparing Reno to Washington, D.C, but I’ll never forget more than 20 years ago when I was in that magnificent city on business. It was the hot, sticky summer, so very early in the morning I would go out on my runs. One morning while running along the National Mall, I stopped suddenly and was taken aback when I came upon a garden filled with Henry Moore sculptures. I’m sure my heart rate remained elevated because of my excitement. I tell this story because I still remember that experience and that, undoubtedly, was an integral part of my personal creative transformation. And who knows, perhaps a playful piece that has touched the playa or some interesting work across the street in Bicentennial Park will place some very lucky people on a path of personal self transformation. The city already is on that path, whether it realizes it or not.

Geralda Miller, Art Spot Reno Curator

Geralda Miller, Art Spot Reno Curator

We’re leaving positive traces and trails

I’m still basking in the afterglow of Burning Man’s 10th annual Global Leadership Conference, held the first weekend in April. Five hundred of Burning Man’s global representatives and community leaders – ambassadors of the Burning Man culture from around the world – converged in San Francisco for this invitation-only affair. This year’s theme was “Workshopping the Future: Leaving a Positive Trace.” I’m convinced that everyone who participated was inspired and motivated to leave a lasting impact in their cities and the world. We learned from Burners who are already doing it.

I was especially impressed with two presentations during the plenary sessions – the founders of CHIditarod and Ramez Naam, a computer scientist, philosopher and science-fiction writer. I sat in awe, wondering how many others surrounding me were doing exceptional things like this.

Devin Breen went to Burning Man for the first time in 2005 and returned to his hometown of Chicago inspired to create participatory change. The next year, he began an urban version of the Iditarod Trail Sled Dog Race that’s held in Alaska that’s called CHIditarod. Instead of dogs and sleds, teams of five people in costume push decorated shopping carts, called art carts, through a neighborhood. Each team must start with their cart filled with food for donation. This year, 535 people raced, raising 15,000 pounds of food and more than $32,000 for local nonprofits working to alleviate hunger in the Chicago area. This event – with the motto: Dress Up. Cause Chaos. DO GOOD. – has all of the elements for it to be a success in Reno. We love to dress up in costume any chance we get. Renoites love to crawl. And people love to give to a great cause.

I returned, wondering if Art Spot Reno is beginning to leave a positive trace on the city. I believe we are, but there’s always more to do. We’ve got, in my opinion, the best calendar to find out what’s happening in the arts. We’re also trying to provide multiple ways to see all the great art we have in our city. There’s the first Thursday art walk and the monthly Midtown mural tours. And, loosely tying in with the conference I attended, we recently added the Playa Art Trail on the website. This page highlights seven sculptures that have been permanently placed, and one piece that has a temporary home in Reno. You can use the Google map and take your own driving tour, admiring the works that have been part of the Burning Man festival over the years. That’s a pretty positive trail.

I have a tendency to beat myself up and think I’m not doing enough. Well, this time I’m going to give myself a break. I’m going to refer to the CHIditarod, which just held its eleventh race and remember that, in May, we’ll be celebrating our two-year anniversary. I’d love to have 535 people coming out for our events monthly and maybe we can make that happen by 2025. In the meantime, I’m going to make it a goal to make sure Art Spot Reno continues to help leave a positive trace about the arts in our city.

 

Geralda Miller, Art Spot Reno Curator

Geralda Miller, Art Spot Reno Curator

Reno: It’s a Different Day

I’ve returned from my 10-day adventure in the Black Rock Desert at Burning Man. It was exhilarating as ever, even with its sandstorms and freezing temperatures.

Once again, I had the pleasure of writing the art tour script and gave art tours to people who wanted to learn about the magnificent installations that spanned the playa. During the two-hour tour, I only was able to chat about approximately 40 of the 94 pieces that were awarded part of the $1.2 million Burning Man Arts bestowed this year. We tour guides were encouraged to make the tour our own, which meant I could emphasize some of the works that had a Reno connection. Get ready!

It was quite apropos that the first piece the art car passed was the FUNnel of Creation, which was built by Jeremy Evans and the Reno Core. With it’s brightly lit steel rods and fire poofers on top, it was a very impressive piece at night and one of my beacons to find my way back to camp. In close proximity was Pentamonium, built by Gary Gunderson in Seattle, Wash. Although it wasn’t built here, the 18-feet tall steel kinetic sculpture has a Reno connection. The Gateway Project, a coalition of nonprofits and community groups that is raising funds to bring artwork from the playa, is having a fundraiser on Oct 16. On Oct. 17, they’re celebrating the installation of Pentamonium in Idlewild Park.

Every year, a few installations become places for rituals, like weddings, and Mazu Goddess of the Empty Sea became one of those. In addition to telling the story of Mazu and highlighting its symbolic Chinese features, I told them that this temple was built at the Generator, a community art and builders space in Sparks. It was the ideal opportunity to talk about the 34,000 square feet workspace that operates on Burning Man’s 10 principles. Then we rode by David Boyer’s wind sculpture, Kinetic Forest, and I got to tell them to also walk around the arts district in downtown Reno and see his sculptures moving in the breeze.

Jeff Schaumberg and Laura Kimpton have shown us how powerful and precious words can be. This year, they planted a garden of affirmations: Dream, Be, OK, Live. This was my time to talk about all of the Burning Man art that has found a home in Reno, including our own word — Believe.

The Man is the focal point of this event, which drew approximately 70,000 people. He stood 60 feet-tall and stood on a 9-feet-tall base, which was covered with 32 hand-painted sideshow banners that were designed by Rex Norman, aka Killbuck, and painted at the Generator. At 320 linear feet, his whimsical bannerline probably set a world record.

Last year, Peter Hazel wowed us with his elegant daffodil mosaic. This year, the Verdi resident’s Manta Ray soared and glistened above the playa.

On Tuesday, Sept. 1, while Mayor Hillary Schieve delivered her state of the city address “It’s A New Day in Reno,” I had the pleasure of telling people from around the country and world the state of Reno’s arts scene. By the time they got off that art car, these participants knew Reno has a vibrant arts scene and is a major contributor to this festival’s art. I’m not going to go so far as to say it’s a new day, but I’ll definitely say it’s a different day.

 

Geralda Miller, Curator

Geralda Miller, Curator

 

FUNnel of Creation

Manta Ray by Peter Hazel

Killbuck and his Bannerline

Mazu Goddess of the Empty Sea

Pentamonium by Gary Gunderson

Mazu Goddess of the Empty Sea

Reno: Building a hotbed of creativity

A few weeks ago, I attended a lecture delivered by Paul Baker Prindle, director of Sheppard Contemporary and University Galleries. It was the title that lured me: “Burning Inquiry. Burning Man Art: Turning Reno into an arts destination.”

I must admit I was skeptical. How could someone who’s only lived in Reno for a year and only spent a few hours at Burning Man to go on a special art tour be able to speak with authority on this topic? I’ve lived in Reno eleven years and have been to Burning Man seven consecutive years, spending 12 days out there the last two burns, and I sometimes wonder if I’m qualified to write about Burning Man. But Prindle successfully weaved Burning Man ideology, his academic research on implementing strategies for developing arts economies with his personal experience, having lived in cities that have remade themselves into creative centers. He delivered a thought-provoking talk for seventy-three minutes that many who filled the auditorium are still talking about.

Let’s play!

I’ll never forget the first time I went to Burning Man in 2008 and saw the throngs of people and the city lit at night. I kept thinking that people must have had this unquenchable thirst for a creative outlet that they were unable to fulfill in their daily lives. Prindle identified play and creativity not only as important elements at Burning Man, but as essential for building a more creative, engaged arts economy. He said, “Play is good for us, no play is not good for us.” Using Burning Man census data, he informed us that more than 40 percent of those going to the Black Rock Desert to play have a Bachelor’s degree and more than 23 percent reported having a graduate degree. These are the creative types that Prindle argued are exactly what Reno needs to build economic health. “I would argue that the collaborative nature, novel combinations of forms and aesthetics, and creative temporary domiciles built on the playa indicate that many Burners are metacognates with the ability to think divergently, laterally and synthetically,” he said. “My belief is that we can take these examples of how play, creativity, and critical thinking take place in the Black Rock Desert with broader import beyond the Burn and use them to help us make the connections between the sciences, arts, and business that are so important for the health of our region. We must not divide the arts from other parts of our life, but rather work to understand that expressions of creativity are essential to advancing our goals.”

Reno: Where creativity is alive.

An arts destination isn’t a city with “zoo-like” museums where culture is gazed upon on pedestals. But an art destination is a place, like Burning Man, where culture is alive, “where the new and creative is birthed.” Prindle provided some very interesting data that speaks to the importance of engaging arts to attract new people to our community. Americans make 850 million visits to museums every year while only 483 million visits are made to major league sporting events and theme parks. Nationally, the non-profit arts and culture industry create $135.2 billion in economic activity annually and that for every dollar spent by government agencies on the arts, $7 in taxes are generated.

So an arts destination is a city filled with creative types and has an innovative environment that will lure more creative companies like Tesla. Prindle’s talk was very academic, but it stirred the audience. In addition to the many students that appeared to be at the lecture to fulfill a class requirement, many in the audience where local Burners and from the local arts community. Rex “Killbuck” Norman, a local artist who won the mural competition this summer at Circus Circus Reno casino, attended the talk and made comments about it on his Facebook page. He called Reno a “lab dish” that just might be in its golden era, where artists are left alone and without someone branding “Reno Style.” “I guess what I’d like to see Reno become is a more robust version of what it already is — an artist’s city rather than an art destination,” he said. “I’d rather not see Reno as a gallery city — but as a continually changing workshop of ideas and places and spaces where artists want to come and play and create… and yes, invite people to come, see and appreciate, and yeah, buy art too. It’s how we make a living…Yeah, we got it pretty good right now.”

I think I like Prindle’s vision of Reno as a city filled with lots of creative people — not just artists, but a culture of innovative, playful, critical thinkers. What he didn’t elaborate on are the next steps. I think this discussion definitely needs to continue.

Geralda Miller, Art Spot Reno Curator

Geralda Miller, Art Spot Reno Curator

Plenty to brag about at Burning Man

I’ve physically returned from Burning Man, but the eau de playa dust fragrance has permeated my surroundings, and the pulsating throb from dancing for hours at Robot Heart lingers deep within me. Frankly, I’m not so sure I want these reminders to vanish just yet—reminders that I was on the best little vacation ever at the most remarkable outdoor art gallery.

I realize that this weeklong festival at the Black Rock Desert is whatever you want it to be, and for some that means it’s just a big all-night dance party. Now, don’t get me wrong. I did my fair share of dancing, but for me, Burning Man is so much more. It’s a visual wonder! I’m always amazed at the creativity—the outfits, the neighborhood camps, the art cars and the art installations.

For the second year in a row, I led art tours during the festival. This year I had the honor of writing the tours script. For many, giving more than 40 hours of their time to research the 27 selected tour pieces and write about them for a team of guides to share wouldn’t be a privilege. But for someone like me whose main interest is the art, learning as much as I could about them was sheer joy.

This was my seventh consecutive year attending the festival, and I’ve gotten spoiled. I now expect to be wowed by scale, technology, fire techniques, LED lights and interactivity. Some years are better than others. This year, it was about scale, with a 105-feet tall man that stood on the desert floor and a 62-feet high couple that were twisted in an embrace. Peter Hudson returned with a mind-blowing stroboscopic zoetrope, “Eternal Return,” that depicted a golden woman ascending and returning. (This definitely was my favorite.) And Dan Fox told the heroic tale of a 40-feet tall ghost ship, the group that wanted to awaken it and those who wanted it destroyed. The epic ended with an exciting battle, a story that definitely will be passed down as the best playa assault in history.

What I loved most about giving art tours was bragging about all the art on the playa that was created and built in Reno. The 62-feet high couple, called “Embrace,” was erected/constructed by Matt Schultz and his team at the Generator. The gold-domed Islamic mosque that housed hand-made books and beautifully designed seating was “Library of Babel,” a first-time honorarium project by Warrick Macmillan. Laura Kimpton and Jeff Schomberg, with flame-effect help from Steve Atkins, brought out lots of love with the “Pyramid of Flaming Love.” David Boyer’s kinetic sculpture, “Getting Your Bearings,” danced in the wind. And three beautiful mosaic-tiled daffodils that looked like they burst through the playa were “Beauty and Urban Decay” by Peter Hazel. One more time in my twelfth year living here, I was proud to be from Reno.

We are very lucky to have this art incubator, or counterculture event, which just so happened to result in $55 million being spent in our state in 2013, in our backyard.

 

Geralda Miller, Art Spot Reno Curator

Geralda Miller, Art Spot Reno Curator

July is over but the Reno art scene is sizzling

Do you know what day it is?

According to the Gregorian calendar, named in 1582 after Pope Gregory XIII, it’s the sixth day of August in year 2014. The calendar was adopted because the Julian calendar no longer was accurate and needed adjusting.

And, now, thanks to Artown, here in Reno, Nevada, we have a new calendar for tracking the arts. It’s a mystery why Artown, a festival held in July to celebrate the arts, added a 32nd day to the month. But they did. Perhaps they thought another “adjustment” needed to be made and wanted to spearhead the effort. So, just so everyone knows, according to that cockamamie logic, it’s July 37.

It was a fun July and a fun Artown. I didn’t do as much as I had hoped, but the events I attended were enjoyable, especially Pops on the River. But let’s bring on August and allow all the Leos out there to celebrate their month.

Just because July is over doesn’t mean the arts in Reno are finished.

No time for boredom

Every month has a First Thursday, which means strolling through the downtown Arts District for Art Walk Reno, looking at local and regional art.

Some of us are preparing to attend a little arts festival in the desert later this month called Burning Man, which will showcase more than 230 art projects on exhibit. And then the next weekend there’s Art Blast, a juried outdoor art fair, which is hosted by the City of Reno and held on the lawn at McKinley Arts and Culture Center.

For music lovers, the Reno Philharmonic Orchestra’s season opens Sept. 14, and the Reno Chamber Orchestra’s opener is the following week.

Theatergoers can help usher in Reno Little Theater’s 80th season on Sept. 12.

And that’s not all! Reno is abundant with art and cultural events.

Last fall, Rich Van Gogh, owner of Liberty Fine Art Gallery, convened a brain-storming meeting to discuss how to promote Reno as city with year-round art. It was then that I thought Art Spot Reno would be the solution to his concerns. I shared my idea with Larry DeVincenzi, who also attended the meeting, and he agreed. That’s when we began plans to re-launch this website.

I knew that the most important component to help promote the arts would be a comprehensive (Gregorian) calendar of events. With more than 630 listings today, I’d say we’re well on our way.

So, if you hear anyone say they’re bored, please tell them to check out the Art Spot Reno calendar and get off the couch. There is no need to hibernate for 10 months and get sucked in to watching the entire lineup of television shows. (OK, maybe Scandal.)

We believe there’s a plethora of things to do and Reno is the SPOT for year-round art.

 

Geralda Miller, Art Spot Reno Curator

Geralda Miller, Art Spot Reno Curator

 

Words Have Power — BELIEVE

One of the reasons why I love going to Burning Man every year is to see the magnificent art that’s on display. I’m always astonished at the creativity, scale and workmanship of the hundreds of pieces that dot the Black Rock Desert. And every year I have my favorites.

Last year, one of them was the huge steel letters that spelled out the word BELIEVE. It wasn’t the first piece by Jeff Schomberg and fellow artist Laura Kimpton that had resonated with me. In 2009, they brought their first of five words, so far, to the playa. It was MOM. This was the first burn after my mother’s death and bicycling by that word, with its cutout birds, every day became part of my grieving process. And last year, after losing a job I had been in for 10 years, once again I was grieving. I know the word was created to fit perfectly with the Cargo Cult theme, but it also spoke perfectly to me. At a time when it was easy to be filled with pity and doubt, that sculpture told me to BELIEVE in myself and my capabilities. Those birds that set my mother free now were setting me free to move on to the next adventure.

Does Reno BELIEVE?

Needless to say, I was thrilled when I saw the BELIEVE sculpture installed last month at City Plaza. I learned from Christine Fey, Reno’s resource development and cultural affairs manager, that Kate Thomas, the city’s budget director, had made it her mission to bring it to Reno, after seeing it last year on the playa. I don’t know what it was, but I think Ms. Thomas had her own visceral reaction to the sculpture.

People congregate around it, are photographing it, and talking about it.

“It has made a huge hit,” Fey said. “It’s very approachable.”

The sculpture will be dismantled Thursday, but the City of Reno has started a fundraising effort, asking for the community’s help to keep BELIEVE in Reno. The piece cost $70,000, $10,000 a letter.

Fey thinks it’s doable and would only take a few private donors who would be willing to purchase a letter, or two.

For anyone who’s thinking about making a donation, know that Jeff is a Reno resident with a studio off Dickerson Road. Yes, Laura lives in California, but part of the dynamic design and manufacturing team lives here and builds here.

Let’s allow this word to inspire others to have an R. Kelly moment and say, “I believe I can fly.”

 

Geralda Miller, Art Spot Reno Curator

Geralda Miller, Art Spot Reno Curator